Strategic Management - Implementing and Evaluating Strategy

Learn the practices and procedures for implementing effective strategies with this free online strategy planning course.

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Learning Outcomes

Having completed this course the learner will be able to:

Define strategic implementation
Describe horizontal and vertical integration
Describe diversification and synergy
Define production synergy, marketing synergy, financial synergy and organisation synergy
List and describe the steps in the screening process
Describe the five-step model in the evaluation and control process
Describe problems in measurement of performance
List and describe steps in a Strategy Audit
Describe guidelines for proper control of strategic planning implementation

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